Dubai Summer Surprises will kick off on the first of next month, offering in six weeks amazing offers of discounts, special events and great shopping experiences, Get super bargains in malls, spas & restaurants
The Dubai Summer Surprises (DSS) at its 20th annual edition will feature a selection of the best retail outlets in Dubai to highlight the range of tourist destinations and activities that are available throughout the city during the summer months, from shopping malls to concerts to cartoon characters. Suitable for all family members.
The Dubai Summer Surprises (DSS) will launch a special discount card, the Dubai Summer Card, to give shoppers discounts of up to 50 per cent for 28 different destinations across Dubai, including the enchanting Bollywood World, or unleash the ultimate hidden hero “And” IMG World of Adventure “at prices below normal value.
“The Dubai Summer Surprises (DSS) redefined the concept of the summer season with unique retail and leisure activities, and the 20th edition will be more,” said Saeed Mohammed Al-Falasi, Director of Retail and Strategic Partnerships, Dubai Festival and Retail Development. And make Dubai the perfect destination this summer.
The highlights of the Dubai Summer Surprises include six-week discounts, a 72-hour weekly discount and a weekly surprise on Fridays, culminating in final offer discounts. The Dubai Summer Surprises (DSS) will kick off with six spectacular weeks of discounts and customers will receive 30 to 75 per cent discounts throughout the event.
The list of products from the world of couture to luxury toiletries and luxury home appliances will offer a surprise on Friday to winning bargain hunters a chance to get a stunning show on an exclusive product at a specific shopping site every week. In order to create more excitement, the various deals will be unveiled 24 hours before launch to encourage shoppers to watch the Dubai Summer Surprises and social channels closely to keep up-to-date with the latest offers. The Dubai Summer Surprises (DSS) will be the culmination of final offer discounts starting August 10 and ending on December 12.